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Here's how the BBB says you can safely support charities helping Ukraine

ABC 24 spoke with Randy Hutchinson with the BBB of the Mid-South about how folks can give wisely.

MEMPHIS, Tenn. — As Russian invades Ukraine, many are wondering how they can help with the emergency needs of the Ukrainian people.

Generous donors may want to help by supporting charities that are raising funds for assistance. But it’s important to make sure the charities are legitimate, and money goes where it’s supposed to.

The Better Business Bureau suggests using Give.org as a resource. ABC 24 spoke with Randy Hutchinson with the BBB of the Mid-South about how folks can give wisely.

Here are some things to keep in mind, from the BBB:

  • Can the charity get to the impacted area? Not all relief organizations will be positioned to provide relief quickly. See if the charity already has a presence in Ukraine.
  • Should you send clothing and food? Local drives to collect clothing and food to send overseas may not be practical as the logistics and timing to deliver and disperse such items will be challenging. Relief organizations are better equipped to obtain what is needed, distribute it effectively and avoid duplication of effort.
  • Does the relief charity meet BBB Charity Standards? You can verify a charity’s trustworthiness by viewing an evaluative report completed by BBB Wise Giving Alliance. See the list provided below of charities that that are soliciting for relief assistance for Ukraine and that also meet the BBB Standards for Charity Accountability.
  • Is the charity experienced in providing emergency relief? Experienced disaster relief charities are the best bet to help deliver aid as soon as possible. New entrants may have difficulty in following through even if they have the best of intentions.
  • Are you considering crowdfunding appeals? If engaging in crowdfunding, it is safest to give to someone you personally know and trust, and review the platform’s policies regarding fees and distribution of collected funds. If the crowdfunding request is from a charity, check out the group by visiting Give.org. Keep in mind that some crowdfunding sites do very little vetting of individuals or organizations that decide to post for relief assistance. Sites that take security measures will usually provide descriptions of these procedures.
  • Does the appeal make exaggerated financial claims such as “100% will be spent on relief.” Charities have fundraising and administrative expenses. Any charity claiming otherwise is potentially misleading the donating public. Even a credit card donation will have a processing fee.

Bbb Wise Giving Alliance offers more information for donors, including a list of nationally-accredited charities, HERE.

Before giving to support Ukraine relief, research the organization first on Give.org https://www.bbb.org/article/news-releases/26575-donating-to-help-ukraine-relief-activities

Posted by Better Business Bureau on Thursday, February 24, 2022

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