The Memphis radio market is diversifying. In late August of this year, married couple and business partners Ivette Butron Ramos and Sergio Butron took their new radio station live on the FM airwaves for the first time with La Jefa 99.3.
The Butrons become only the 2nd Hispanic owned radio station in the state and the very first in Memphis.
La Jefa 99.3 FM will feature regional Mexican music for a younger audience and will be on the airwaves 24 hours a day.
Butron Media also place a strong focus on keeping the community informed with local news content related to the Spanish speaking community.
For more information about the all new La Jefa 99.3 FM Click Here