MEMPHIS, Tenn. (localmemphis.com) - A new billboard featuring Memphis rapper, Yo Gotti is no longer up.
If you drove down South Bellevue Boulevard and Walker Avenue you might have seen a billboard featuring Yo Gotti along with the Shelby County Schools logo. The billboard read, "Product of Public Schools" and had the district's seal on the bottom right corner.
Yo Gotti, whose real name is Mario Mims, is a graduate of Trezevant High School. He has also had run-ins with law enforcement in the past.
"Some like it," said Shelby County school board member Stephanie Love. "Some people don't. I feel that this is a way our district is saying that it doesn't matter where you come from, or what challenges you've had in life, you can be successful and Yo Gotti is a perfect example of that."
But on Friday afternoon Shelby County Schools removed billboard featuring Yo Gotti. It was removed during Local 24's interview with Love.
Employees at the auto shop nearby said the sign was taken down around 3 p.m.
"It's not there today," said Franklin Lee. "They came and took it down."
People took to social media after seeing the billboard. Many said it sent the wrong message.
William R Ellis wrote, "He can't read above a fifth-grade level."
"They wonder why kids are falling behind," stated Fred Vega.
"Yeah, not really good role models or advertising," said Becca Hon.
"I am not saying this guy is a perfect guy for the billboard, but he's doing things," said James Williams, who owns the property the billboard was on.
Local 24 reached out to Shelby County Schools multiple times for a comment about the billboard. SCS released the following statement around 5:30 p.m.
"The billboard isn't an endorsement of Yo Gotti or his lyrics, but we wanted a figure in the community that kids could recognize and relate to. Gotti has done a lot of good in the Frayser community in the past and supported schools in the area."
Local 24 followed up with school Board Stephanie Love said the billboard was not taken down because of controversy. She simply said it was put up in the wrong location. When asked where and when the Yo Gotti billboard would be put back up, Love couldn't comment.